Cello Group Plc acquires Red Kite Consulting Group Ltd.

On April 11, 2011, Cello Group Plc acquired Red Kite Consulting Group Ltd., a marketing company in United Kingdom.

Deal at a glance

AnnouncedApril 11, 2011 TypeAdd-on Acquistion TargetRed Kite Consulting Group Ltd. Buyer Cello Group Plc SectorMarketing LocationUnited Kingdom ValueNot disclosed

Target company

Red Kite Consulting Group Ltd.

United Kingdom

Marketingsector

-founded

Activestatus

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Buyer

Cello Group Plc

Company · 11 deals on record

6th transaction in marketing
7th transaction in United Kingdom

11deals, all time

8in this sector

2017latest

Members only

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Co-investors and the other advisors on this deal

Deal value and revenue or EBITDA multiples

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Questions about this deal

Who acquired Red Kite Consulting Group Ltd.?Cello Group Plc acquired Red Kite Consulting Group Ltd. on April 11, 2011.

What type of deal was it?It was a add-on acquistion in the marketing sector in 2011.

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