Home > M&A deals 2004 > Experian plc acquires Simmons Market Research Bureau
Add-on Acquistion · Media/Entertainment · October 2004

Experian plc acquires Simmons Market Research Bureau

On October 14, 2004, Experian plc acquired Simmons Market Research Bureau, a media/entertainment company in New York, United States.

Deal at a glance

AnnouncedOctober 14, 2004 TypeAdd-on Acquistion TargetSimmons Market Research Bureau Buyer Experian plc SectorMedia/Entertainment LocationNew York, United States ValueNot disclosed

Target company

Simmons Market Research Bureau
New York, United States
Media/Entertainmentsector
-founded
Activestatus
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Buyer

Company · 71 deals on record
  • 1st transaction in media/entertainment
  • 4th transaction in United States
71deals, all time
2in this sector
2026latest

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Questions about this deal

Who acquired Simmons Market Research Bureau?Experian plc acquired Simmons Market Research Bureau on October 14, 2004.

What type of deal was it?It was a add-on acquistion in the media/entertainment sector in 2004.

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