Home > M&A deals 2005 > General Atlantic LLC acquires Webloyalty.com, Inc.
Buyout (LBO, MBO, MBI) · Marketing · May 2005

General Atlantic LLC acquires Webloyalty.com, Inc.

On May 1, 2005, General Atlantic LLC acquired Webloyalty.com, Inc., a marketing company in Connecticut, United States.

Deal at a glance

AnnouncedMay 1, 2005 TypeBuyout (LBO, MBO, MBI) TargetWebloyalty.com, Inc. Buyer General Atlantic LLC SectorMarketing LocationConnecticut, United States ValueNot disclosed

Target company

Webloyalty.com, Inc.
Connecticut, United States
Marketingsector
-founded
Activestatus
View the company profile →

Buyer

Private equity firm · 264 deals on record
  • 4th transaction in marketing
  • 33rd transaction in United States
264deals, all time
5in this sector
2022latest

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Questions about this deal

Who acquired Webloyalty.com, Inc.?General Atlantic LLC acquired Webloyalty.com, Inc. on May 1, 2005.

What type of deal was it?It was a buyout (lbo, mbo, mbi) in the marketing sector in 2005.

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