Home > M&A deals 2012 > Marketo, Inc. acquires Crowd Factory, Inc.
Add-on Acquistion · Internet Software and Services · April 2012

Marketo, Inc. acquires Crowd Factory, Inc.

On April 18, 2012, Marketo, Inc. acquired Crowd Factory, Inc., an internet software and services company in California, United States.

Deal at a glance

AnnouncedApril 18, 2012 TypeAdd-on Acquistion TargetCrowd Factory, Inc. Buyer Marketo, Inc. SectorInternet Software and Services LocationCalifornia, United States ValueNot disclosed

Target company

Crowd Factory, Inc.
California, United States
Internet Software and Servicessector
-founded
Activestatus
View the company profile →

Buyer

Marketo, Inc.
Company · 3 deals on record
  • 1st transaction in internet software and services
  • 1st transaction in United States
3deals, all time
2in this sector
2018latest

Members only

Contact details at the buyers and sellers
The full deal history of every party
Co-investors and the other advisors on this deal
Deal value and revenue or EBITDA multiples

Related deals

Proofpoint, Inc.Same sector and country · Oct 2026
Formagrid, Inc.Same sector and country · Sep 2026
ExtensivSame sector and country · Sep 2026

Questions about this deal

Who acquired Crowd Factory, Inc.?Marketo, Inc. acquired Crowd Factory, Inc. on April 18, 2012.

What type of deal was it?It was a add-on acquistion in the internet software and services sector in 2012.

See the full picture on AcquityDataContacts, full deal histories, co-investors and deal values. Free for a day with your Google account, no card needed.
Try it free
Data updated daily on AcquityData (Acquity Data).