Groupon, Inc. acquires Breadcrumb

On May 29, 2012, Groupon, Inc. acquired Breadcrumb, an internet software and services company in New York, United States.

Deal at a glance

AnnouncedMay 29, 2012 TypeAdd-on Acquistion TargetBreadcrumb Buyer Groupon, Inc. SectorInternet Software and Services LocationNew York, United States ValueNot disclosed

Target company

Breadcrumb

New York, United States

Internet Software and Servicessector

-founded

Activestatus

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Buyer

Groupon, Inc.

Company · 38 deals on record

6th transaction in internet software and services
4th transaction in United States

38deals, all time

8in this sector

2019latest

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Questions about this deal

Who acquired Breadcrumb?Groupon, Inc. acquired Breadcrumb on May 29, 2012.

What type of deal was it?It was a add-on acquistion in the internet software and services sector in 2012.

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