TZP Group LLC acquires Awareness Technologies, Inc.

On December 7, 2020, TZP Group LLC acquired Awareness Technologies, Inc., a software company in United States, from First New England Capital and Balance Point Capital Partners LP.

Deal at a glance

AnnouncedDecember 7, 2020 TypeSecondary Buyout TargetAwareness Technologies, Inc. Buyer TZP Group LLC Sellers First New England Capital
Balance Point Capital Partners LP SectorSoftware LocationUnited States ValueNot disclosed

Target company

Awareness Technologies, Inc.

United States

Softwaresector

1928founded

Activestatus

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Buyer

TZP Group LLC

Private equity firm · 43 deals on record

1st transaction in software
34th transaction in United States

43deals, all time

1in this sector

2025latest

Sellers (2)

First New England Capital

Private equity firm · 12 deals on record

Balance Point Capital Partners LP

Private equity firm · 24 deals on record

12investments

1in this sector

7exits

Members only

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The full deal history of every party

Co-investors and the other advisors on this deal

Deal value and revenue or EBITDA multiples

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Questions about this deal

Who acquired Awareness Technologies, Inc.?TZP Group LLC acquired Awareness Technologies, Inc. on December 7, 2020.

Who sold Awareness Technologies, Inc.?First New England Capital and Balance Point Capital Partners LP were the sellers.

What type of deal was it?It was a secondary buyout in the software sector in 2020.

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